Public
Relations
Smye Holland Public Relations
Smye Holland Public Relations
Smye Holland Associates | Marketing Communications Consultants | Portfolio

Public relations covers a range of activities which help organisations to communicate with key audiences – their ‘publics’ – in order to influence behaviour, to change perceptions or to sell products or services.

Public relations (PR) is often ‘pigeon holed’ as media relations and little else – but it can be considered to include a wide spectrum of disciplines and techniques that are often also called marketing communications or ‘marcomms’. However you define it, we have the skills to deliver it.

PR helps organisations reap many rewards and in a competitive environment it can help companies to ‘stand out’ in their marketplace.

Successful public relations consultancy starts with understanding clients’ needs and identifying effective ways to meet their objectives.

Industry experience is critical and our expertise in areas including manufacturing & technology, food & beverage, economic development, construction & development, environment & waste management and social housing makes us stand out from the rest. We use our extensive knowledge to implement public relations campaigns that generate measurable results. We set targets – and we meet them.

We tailor our services to meet clients’ needs. There is no ‘one size fits all’ solution and no two campaigns are ever the same.

Among other things, PR can include:

  • Campaign planning
  • Media relations
  • Press releases
  • Public consultation
  • Lobbying
  • Copywriting
  • Conferences and events
  • Advertising