Half of my advertising is wasted

“Half of my advertising is wasted – but I don’t know which half”
Lord Leverhulme, founder of Unilever.

You simply cannot afford to waste resources in a recession. You need to scrap failing marketing communications and concentrate on activities that really work if your business is going to survive.

We can help. And our help could be free.

Marketing experts from Smye Holland Associates will work with you to identify target markets, key communications messages and ways to deliver the messages to the markets. We will look at all channels of communication from conventional advertising and media relations through to the latest in social media - everything from Facebook and blogs to Twitter and websites.

We will show you how to make your communications more effective or how to save money – or both.

The people who we send to work with you won’t be ‘wet behind the ears’ graduates. They will be experienced marketers who have successfully steered businesses through previous recessions.

All we ask from you is the time of one or more of your senior people and the facts and figures that we need to work with.

Naturally, we are hoping that we may have an opportunity to help you implement the improvements we are suggesting. But you could just take the audit report and implement the suggested changes yourself. That is the risk we take – and if that is what you decide to do there will be no ‘hard feelings’.

We charge a nominal marketing communications audit fee of just £500 plus VAT to companies within 50 miles of Peterborough which have at least 20 staff and/or a turnover of at least £2 million. If you then place work with us to help you implement the recommendations in the audit we will discount our normal fees for this work by 50 per cent until the complete £500 audit fee has been returned to you in discounts – making the audit effectively free of charge.

Simply fill in and submit the form below or call us on 01733 564906.

We are happy to undertake marketing communications audits for businesses or other organisations which do not qualify for our nominal fee offer. Prices varying depending upon the location, size and nature of the organisation. We will be pleased to provide you with a fixed-price, no-obligation quotation for undertaking the task - just call 01733 564906 or fill in the form below.