We assist our clients with a full range of marketing and marketing
communications planning.
We are able to undertake fundamental market segmentation and opportunities analysis
as well as to devise marketing communication plans. We are experienced in working
with clients in the not-for-profit sector (particularly with housing associations
and development agencies) where marketing objectives cannot be expressed purely
in monetary terms.
Where appropriate, we carry out or manage market research to provide essential information
to help with the marketing planning process.
We undertake research activities ranging from basic telephone surveys to focus groups.
All are aimed at providing valuable qualitative and/or quantitative information
to enable organisations to shape their future marketing plans and strategies.
Our experience in the
social housing,
economic development,
property & construction,
environment & waste management, and
technology & engineering sectors helps us to ask the
right research questions – and to understand the answers.
In all our research, strategy and planning work we are driven by a clear focus on
our clients' objectives.