Market
Sectors

Other

Smye Holland Public Relations
Market Sectors

We operate in a number of markets outside our specialist sectors of social housing, economic development, building & construction, environment & waste management, and technology & engineering.
For example, we have developed an expertise in working with clients which are selling products to large multiple retailers; we have helped printers promote their services to major corporate customers; and we have assisted a mailing house sell its expertise to major direct mail users such as insurance companies and travel firms.

Although the vast majority of our work is with business-to-business clients we have considerable experience of consumer-focused promotions, helping to promote the sale of everything from chicory to drain clearance services. We have helped to promote a hotel to brides and their mothers; we have assisted with the promotion of an art gallery, a festival and a theatre company; and we have boosted the profile of a Christmas gifts and message service.

We have also successfully delivered results for clients which are trying to change consumer behaviours or opinions rather than sell a product. For example, we have planned and managed campaigns to encourage energy efficiency and recycling and to persuade people to consider a career with a major local employer.

For each client we develop a unique marketing and public relations campaign tailored to meet specific objectives.